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04
The In-Sync Diet
BRIEF
Following the launch of her best selling book from Hollywood actress, Glynis Barber, the In-Sync Diet, the client now had launched an 8-week online diet programme based on the book. The course was new and needed a social media presence that it just didn’t have.
APPROACH
Social Fireworks worked closely with the client to identify the online target audience, being such a client personal product, it was important that the key messages were easily heard and through that, we built a strong online identity. Social Fireworks wrote all the content and designed the imagery for a 3-month launch plan across Facebook, Instagram and Twitter that worked tremendously well within the demographic we were trying to reach.
OUTCOME
The launch was an immediate success; it happened on time, on budget and on-brand. All the questions received across the social media channels were answered, being a new service and product this was vital.
SERVICES USED
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Social Media Monthly Management
![Woman Holding a Mobile Phone](https://static.wixstatic.com/media/4995bb31b3344a209bbeacc222cf64f6.jpg/v1/fill/w_97,h_65,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Woman%20Holding%20a%20Mobile%20Phone.jpg)
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![Food blog](https://static.wixstatic.com/media/11062b_239d5861492f41e4af3b83ef2ab000d0~mv2_d_3333_1918_s_2.jpg/v1/fill/w_88,h_51,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Food%20blog.jpg)
![Image by Thomas Q](https://static.wixstatic.com/media/nsplsh_3378513635636b6e4c506b~mv2.jpg/v1/fill/w_94,h_62,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Image%20by%20Thomas%20Q.jpg)
![Super Health Food](https://static.wixstatic.com/media/0c8d97d482cd4c658502fff90ec9275b.jpg/v1/fill/w_197,h_131,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_auto/Super%20Health%20Food.jpg)